{"id":40,"date":"2021-03-21T17:42:27","date_gmt":"2021-03-21T17:42:27","guid":{"rendered":"https:\/\/www.lexicon-partners.com\/?page_id=40"},"modified":"2021-11-02T08:04:14","modified_gmt":"2021-11-02T08:04:14","slug":"about","status":"publish","type":"page","link":"https:\/\/www.lexicon-partners.com\/about\/","title":{"rendered":"About"},"content":{"rendered":"

[vc_row][vc_column][\/vc_column][\/vc_row][vc_row][vc_column]\r\n

\r\n \t
\r\n\t \r\n\t

Our Story<\/h2>\r\n\t \r\n\t <\/div><\/div>[vc_column_text]<\/p>\n

At Lexicon, we define impact as enabling our clients to build sustainable and future-ready businesses that are anchored in strong brands <\/b><\/span>with a long-term social purpose<\/b><\/span>, within a sustainable ecosystem.\u00a0<\/b><\/span>Putting your customers at the heart of your business, understanding their needs, and aligning that with your business needs and purpose.<\/h4>\n

Creative experts is innately who we are. We can\u2019t help but be inspired by unconventional approaches and new territories.<\/h4>\n

[\/vc_column_text][vc_empty_space height=”40px”][vc_column_text]<\/p>\n

Our Lexicon…<\/strong><\/span><\/h3>\n

[\/vc_column_text][vc_empty_space height=”40px”][vc_row_inner][vc_column_inner][vc_column_text]<\/p>\n

\n
\n
<\/div>\n<\/div>\n
\n
<\/div>\n<\/div>\n
\n
<\/div>\n<\/div>\n<\/div>\n

[\/vc_column_text][vc_column_text]<\/p>\n

\n

The difference between lexicon and vocabulary is that while vocabulary refers to the list of words a person knows (of a particular language), lexicon refers to the list of words along with its related knowledge, its significance and usage.<\/p>\n

This is at the core of what we at Lexicon strive for in all the work that we do.<\/p>\n

Not only are we focused on the identification of critical variables but also how it comes together that creates business value.<\/p>\n<\/blockquote>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/3″][vc_single_image image=”600″ img_size=”full” alignment=”center”][vc_column_text]<\/a>We believe that a significant contributor to success is the accurate identification and in-depth understanding of the business challenge – the right problem and the right brief!<\/p>\n

Our Role: That is why insights and discovery is at the core of the work we do to ensure all efforts are directed at the right challenge.
\n<\/span>[\/vc_column_text][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”764″ img_size=”full” alignment=”center”][vc_column_text]A good business challenge is what gets us hooked. We are In our comfort zone in the most uncharted waters, the most unknown territories and in various shades of grey.<\/p>\n

Our Role: To use our skills in innovation, strategy and planning to provide clarity and simplicity amidst complexity, unfamiliarity and uncertainty.<\/span>[\/vc_column_text][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”598″ img_size=”full” alignment=”center”][vc_column_text]\u201cOne size doesn’t fit all.\u201d Each business faces unique challenges, and different projects within a business has different needs. There is a need for a pool of diverse resources with a variety of expertise to deliver on these different challenges.<\/p>\n

Our Role: To curate a team unique to each business and challenge. We assemble a team that is best equipped to engage effectively in your business challenge. <\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” disable_element=”yes” css=”.vc_custom_1626692021547{margin-top: 0px !important;padding-top: 0px !important;padding-bottom: 10px !important;background-color: #ffffff !important;}”][vc_column][vc_row_inner disable_element=”yes”][vc_column_inner width=”1\/4″][vc_single_image image=”121″ img_size=”full”][\/vc_column_inner][vc_column_inner width=”3\/4″][vc_column_text]<\/p>\n

Our Network<\/b><\/span><\/h3>\n

Businesses need a variety of expertise to deliver a solution.<\/p>\n

We operate on an agile model of a core team and network of industry and technical experts as committed associates, bringing together diverse expertise with decades of experience across industries and categories, all without breaking the bank.<\/p>\n

So you get not just the most relevant advice but also well-rounded, and\u00a0 comprehensive\u2026. ensuring you get the best solution.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column css=”.vc_custom_1626691978350{margin-top: 0px !important;padding-top: 0px !important;}”][vc_column_text css=”.vc_custom_1635678217847{padding-top: 30px !important;}”]<\/p>\n

Meet the Team<\/span><\/h3>\n

We have associates located in key cities across the world such as London, Shanghai, Singapore, New Delhi and Sydney. Meet some of our team members:<\/h4>\n

[\/vc_column_text][vc_row_inner css=”.vc_custom_1620117910644{padding-bottom: 0px !important;}”][vc_column_inner width=”1\/4″ css=”.vc_custom_1625394414517{padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;}”][vc_gallery type=”image_grid” images=”144″ img_size=”full” css=”.vc_custom_1625464787513{padding-top: 10px !important;padding-right: 10px !important;padding-bottom: 10px !important;padding-left: 10px !important;}” el_class=”divCenter”][vc_column_text]<\/p>\n

“The Ideator”<\/span><\/p>\n

ROSHNI<\/strong><\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_gallery type=”image_grid” images=”148″ img_size=”full” css=”.vc_custom_1620117805405{padding-top: 10px !important;padding-right: 10px !important;padding-bottom: 10px !important;padding-left: 10px !important;}” el_class=”divCenter”][vc_column_text]<\/p>\n

“The Oracle”<\/span><\/p>\n

DAVID<\/strong><\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_gallery type=”image_grid” images=”149″ img_size=”full” css=”.vc_custom_1620117800665{padding-top: 10px !important;padding-right: 10px !important;padding-bottom: 10px !important;padding-left: 10px !important;}” el_class=”divCenter”][vc_column_text]<\/p>\n

“The Creator”<\/span><\/p>\n

ROWENA<\/strong><\/p>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_gallery type=”image_grid” images=”150″ img_size=”full” css=”.vc_custom_1620117797012{padding-top: 10px !important;padding-right: 10px !important;padding-bottom: 10px !important;padding-left: 10px !important;}” el_class=”divCenter”][vc_column_text]<\/p>\n

“The Transformer”<\/span><\/p>\n

JAG<\/strong><\/p>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1620117858483{padding-top: 0px !important;}”][vc_column css=”.vc_custom_1625393710445{padding-top: 0px !important;padding-bottom: 0px !important;}”][vc_row_inner equal_height=”yes” content_placement=”middle” gap=”10″][vc_column_inner el_class=”blackBox” width=”1\/2″ css=”.vc_custom_1625571009037{padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;background-color: #404040 !important;}”][vc_column_text el_class=”blackBoxTextM” css=”.vc_custom_1626585032092{margin-top: 0px !important;margin-bottom: 0px !important;}”]<\/p>\n

Our partners each have<\/p>\n

20+<\/span>
\nYears of experience<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner el_class=”redBox” width=”1\/4″][vc_column_text el_class=”redBoxText redBoxTextL”]In<\/p>\n

10+<\/span>
\nIndustries<\/span>[\/vc_column_text][vc_column_text el_class=”redBoxText”]With<\/p>\n

10<\/span>
\nGlobal associates across UK, China, India, Singapore & Australia<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner el_class=”redBox” width=”1\/4″][vc_column_text el_class=”redBoxText redBoxTextL”]Across<\/p>\n

15+<\/span>
\nSubject matter areas<\/span>[\/vc_column_text][vc_column_text el_class=”redBoxText” css=”.vc_custom_1625395431887{padding-top: 60px !important;padding-bottom: 60px !important;}”]Experience<\/span>
\nin <\/span>
\nstartups, clients <\/span> &<\/span> agencies<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][vc_empty_space][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image image=”165″ img_size=”full” alignment=”center”][\/vc_column][vc_column width=”3\/4″][vc_column_text]<\/p>\n

The value our team brings<\/span><\/h3>\n

Our team has worked in consulting firms, multi-national corporations as clients, in start-ups and some have run businesses of their own.<\/p>\n

This allows us to :<\/p>\n